The General Insurance Review
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Brad Larson
Licensed Insurance Agent
Brad Larson has been in the insurance industry for over 16 years. He specializes in helping clients navigate the claims process, with a particular emphasis on coverage analysis. He received his bachelor’s degree from the University of Utah in Political Science. He also holds an Associate in Claims (AIC) and Associate in General Insurance (AINS) designations, as well as a Utah Property and Casual...
Licensed Insurance Agent
UPDATED: Jul 14, 2021
It’s all about you. We want to help you make the right legal decisions.
We strive to help you make confident insurance and legal decisions. Finding trusted and reliable insurance quotes should be easy. This doesn’t influence our content. Our opinions are our own.
Editorial Guidelines: We are a free online resource for anyone interested in learning more about insurance. Our goal is to be an objective, third-party resource for everything legal and insurance related. We update our site regularly, and all content is reviewed by experts.
UPDATED: Jul 14, 2021
It’s all about you. We want to help you make the right legal decisions.
We strive to help you make confident insurance and legal decisions. Finding trusted and reliable insurance quotes should be easy. This doesn’t influence our content. Our opinions are our own.
On This Page
The General Insurance company was first founded in 1963 in Nashville, Tennessee under the name of the Permanent General Agency.
Although the company went through various name changes throughout the years, all companies affiliated with Permanent General unified under the name “The General.”
This consolidation is due in part to the acquisition of the company by American Family Insurance; however, despite this, the company left “The General” as a separate brand.
Today the company is headquartered in Nashville, Tennessee, but has operations in Louisiana, Arizona, California, Colorado, Florida, Georgia, Ohio, and Texas.
The General’s basic auto insurance policy offers four separate types of coverage: liability, medical payments, uninsured motorist coverage, and coverage for damage to your auto.
Services Offered
Liability Insurance
The General’s liability insurance protects you from personal injury claims or property damage claims that come from the operation of a covered automobile. In layman’s terms, this means that while driving an insured car that you own or that you have permission to drive, you are protected against liability. Anyone driving your vehicle with your permission is also covered. When you sign up for this coverage, you set a coverage limit; this limit is the maximum amount that will be paid out in the event of a loss.
Medical Payments Insurance
If you are in an accident, then there is a good chance that you’ll be injured. If nothing else, you’ll be responsible for the cost of paramedics evaluating you at the scene. The General’s medical payments insurance covers the cost of any medical payments you or your passengers incur as the result of an accident.
Uninsured Motorist Coverage
In most accidents, the person at fault is responsible for any costs that arise as a result of property damage, personal injury, medical payments, etc. However, if the person at fault has no insurance, then there is little can be done except turn to your own insurance company for assistance. Uninsured motorist coverage means your insurance company will pay you for the damages caused by an uninsured motorist. While it is illegal to operate a vehicle without insurance, it still happens relatively often. You should be prepared for the worst case scenario.
Collision Coverage
Collision coverage is sometimes called Coverage for Damage to Your Auto. This coverage is sometimes required by banks and financiers for a vehicle. It pays for damage to an insured vehicle regardless of who is at fault.
What is a vanishing deductible?
Most insurance policies have a set deductible that must be paid out regardless of loss.
A vanishing deductible varies from this pattern by decreasing as the amount of loss increases.
Full coverage is provided—and the deductible disappears entirely—once the loss reaches a certain amount.
Unfortunately, The General does not offer vanishing deductibles.
What is accident forgiveness?
Certain auto insurance policies have “accident forgiveness” which prevents a rate increase following your first at-fault accident.
Further options extend this to other drivers on your policy.
That said, The General does not have an accident forgiveness policy.
If you’re involved in an accident, your rates are likely to increase.
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Rates and Reviews
Estimated Rates
- Single 21 year old female: $1,618
- Single 21 year old male: $2,050
- Married 30 year old male: $1,094
- Married 60 year old female: $903
Reviews
The General has mixed reviews from customers.
The company has 53 customer reviews from the Better Business Bureau and 381 customer complaints.
Of the 53 reviews, 5 are positive, 1 is neutral, and 47 are negative.
That said, The General has an A+ rating from the BBB and a composite review of 3.82 out of 5 stars.
Consumer Affairs is a different story.
The General has a one-star rating based on 237 reviews.
Many of the complaints center around customer service; customers were unable to get the answers they needed over the phone.
The entire first page of reviews were all one-star; although positive reviews could be found, it was difficult.
Discounts
The General is most focused on high-risk drivers that may find it difficult to obtain coverage through more traditional companies; for example, young drivers or those that have been involved in numerous accidents.
Although this can result in higher premiums, the General does offer a number of discounts.
Lump Sum Payment Discount
Sending out monthly bills costs a company money, both in postage and in labor costs.
Customers that pay their entire annual premium at once will receive a discount on the overall cost.
Select Driver Discount
If you have more than one driver on your policy, you may qualify for the select driver discount.
All drivers need at least five years of driving experience, as well as at least two consecutive years of clean driving.
All drivers must also take an accident prevention course approved by The General.
Deductible Doubling Discount
If you are willing to double your deductible within the first 45 days of your coverage period, you can qualify for the deductible doubling discount.
You can lower your overall premium by maintaining a higher deductible throughout the length of your coverage, so although the discount only requires a doubled deductible for 45 days, it can be worthwhile to keep it for longer periods.
Multiple Car Discount
If you have more than one vehicle, insuring them all under The General can result in lowered premiums.
Specific Driver Discount
The General offers a discount to customers who restrict the potential drivers of their vehicle to a specified list of people.
The General bases the discount on the driving record of the listed drivers; by reducing the number of people that will drive your car, you lower the chance that someone high-risk will be behind the wheel.
Strengths and Weaknesses
Strengths
Despite the seemingly negative response from customers, The General excels in certain areas that other insurance companies do not.
- The General offers coverage to drivers with less than perfect credit, poor driving histories, or those who have had their licenses suspended in the past.
- The General offers SR-22 insurance forms.
- You can receive an instant quote offer from The General.
Weaknesses
The General’s main weaknesses lie in the website and customer service areas.
- The General’s website does not provide information about optional coverage.
- The company has a range of mixed customer reviews.
- The website also lacks much of the information that competitors provide.
- The General does not have an accident forgiveness program.
What are the most common complaints about The General insurance?
There are three primary complaints that are repeated over and over again by customers: claim delays, claim denials, and complaints about adjuster handling.
Many customers complain that The General did not process their claims quickly enough or that there were delays in the investigation of a claim.
Others claim that The General did not have grounds to deny their claims, and even more argued that claims were not handled satisfactorily by adjusters.
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How to File an Insurance Claim With The General
If you are involved in an accident and need to file an insurance claim with the general, call 1-800-280-1466 and select option three.
This line is open 24 hours per day, seven days per week.
However, there are a few things you should keep in mind in the moments following an accident.
First of all, before you report the accident, take the time to make sure everyone involved is safe and that there is no immediate danger.
Call the police first, no matter how minor the accident; even fender benders are required by law to be reported.
Get the other driver’s information, including the make and model of their car, their license plate number, and a description of the damage.
If you have a camera handy, it’s a good idea to take photographs of both vehicles and the area surrounding them.
Only after you have done all of this should you reach out to the insurance company; this way, you will have all the information you need to provide in order to start the claims process.
Frequently Asked Questions
These are some of the most commonly asked questions customers have about The General Insurance.
Our Verdict
The General makes it easy for nearly anyone to obtain auto insurance.
However, it isn’t the best overall company.
The General is far better suited to individuals who might have difficulty obtaining insurance from other institutions; for instance, someone who has been involved in multiple accidents and is considered high-risk, someone who has poor credit, or someone who has had their policy lapse on numerous occasions.
If you’re looking for complete protection against any potential threats and damages to your vehicle, there are other companies that can provide that at a lower cost than the General.
If you’re a new driver or someone that doesn’t have the proper credit or financial backing to obtain traditional auto insurance, then the General can be a solid option.
It might not be the best company, but it certainly isn’t the worst.
Just be aware of the customer complaints and the potential problems you may encounter and make your decisions accordingly based on your research and your individual needs.
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Brad Larson
Licensed Insurance Agent
Brad Larson has been in the insurance industry for over 16 years. He specializes in helping clients navigate the claims process, with a particular emphasis on coverage analysis. He received his bachelor’s degree from the University of Utah in Political Science. He also holds an Associate in Claims (AIC) and Associate in General Insurance (AINS) designations, as well as a Utah Property and Casual...
Licensed Insurance Agent
Editorial Guidelines: We are a free online resource for anyone interested in learning more about insurance. Our goal is to be an objective, third-party resource for everything legal and insurance related. We update our site regularly, and all content is reviewed by experts.